Thematic fields

  • institutional dimension of cultural diplomacy encompasses channels, institutes-translators, mechanisms and tools, factors of transformation of goal-settings and structures. In addition to friendship societies, women's, youth and children's organizations, specialized organizations, our attention will also focus on professional industry associations, international fairs and exhibitions, festivals and other events. Domestic and external crises of the socialist camp (1953, 1956, 1968.), which required an update of outdated forms and concepts, as well as the activation of instruments (pseudo) social activity, played a special role in the development and transformation of these organizations.
  • subjective dimension of cultural diplomacy includes biographies of the most significant (typical) transnational actors performing the functions of public diplomats, the principles of their selection and nomination, generations, age and gender-specific career strategies. It appears that the biographical approach allows us to reconstruct the processes of professionalization of the "public actors", career schemes in foreign policy activities, the key points and the boundaries of transnational social networks, which were formed in the period. Basing on the study of career movement of these actors, it will be necessary to reveal the institutional and career hierarchy of Soviet international NGOs.
  • Media and discursive environment. At the heart of the study are images of socialist integration, broadcast as part of the cultural / public diplomacy in the countries of the socialist camp and outside: positioning (in the form of CMEA and other organizations) in international organizations, "branding" of individual events and persons in the history and present of the Soviet Union and Eastern European countries. Anticipated contextualization of media environment of post-war Soviet cultural diplomacy withinthe framework of "modern digital revolution" that began, according to researchers in the 1970s., andplayed a significant role in the dissolution of the socialist camp.
  • "Memory diplomacy" is a special thematic field of the research. It touches key issues of impact on the cultural, educational and tourist contacts in the socialist countries, the collective memory of the Second World War. With regard to the research questions about the effectiveness of the markers of cultural diplomacy and codes translated by it, for example nostalgic elements of modern discourse ontransnational socialist past. A striking example of this is the image of the East Gagarin - the first cosmonaut from East Germany S. Jen in the popular film "Good Bye, Lenin!" (Dir. B. Becker, 2003).